RT @NatashaOMJ: Define target behaviour, interrogate & experiment. Behavioural economics summarised by @Natalie_Horne #edgelondon
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Really interesting talk on #BehaviouralEconomics from @Natalie_Horne at #EdgeLondon. Something to look into deeper for #CRO
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Simple #marketing persona creation: As a customer of… I want to… So I can… #EdgeLondon via @mike_mcgrail
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And the day begins #EdgeLondon….